Public Policy + Issues


Helping you win in the public square with voters, government, stakeholders and customers.

Working with government, trade associations, corporations, think tanks and advocacy groups to grow support for your initiatives, build your reputation, and meet your strategic goals.
Public affairs and communications strategies need to leverage their most effective messages. Developing your most impactful messages is complex and needs to adapt to the political environment. Our tools and experience provide understanding and clarity for developing your communications strategy.

How We Can Help You

Stakeholder Segmentation

Public Opinion Surveys

Tracking Research

Communications + Messaging

Regional Visioning + Economic Planning

Values Research

Word Equity Analysis

Crisis Management

Common Ground Solutions


Case Studies

Imagine Nashville

Envisioning a city’s path forward to make neighborhoods great.

People United for Privacy

Motivating voters to support donor privacy.

The Pelican Institute

Developing a communications strategy for tax reform in Louisiana.

The Religious Freedom Index

American perspectives on the First Amendment.

Mackinac Center for Public Policy

Building support for expanding school choice and Education Savings Account Programs.

Stand Together

Understanding the process of engagement in social change movements.

Orlando Economic Partnership

Planning economic growth based on residents’ needs and values.

Paper & Packaging Board

Changing consumer attitudes about sustainability of paper products.

State Policy Network

Building a foundational framework of insights into perceptions of K-12 education.

Envision Utah

Adapting to a rapidly diversifying population and cultural shifts.


Leveraging public opinion to build support for federal transportation funding.

Maclellan Foundation

Finding common ground on core sensitive issues.

National Cybersecurity Alliance

Driving public education and awareness for online safety, privacy, and security.

Think Tank

Getting the right message to the right people in order to shape the national conversation.

The Nature Conservancy

Profiling donors to increase gift giving.

Envision La'ie

Building resident support for a sustainable community development plan.

Maricopa Association of Governments

Developing a regional transportation plan guided by public values.

Sutherland Institute

Reforming civics education in the state of Utah.

Learn More About Public Policy + Issues

Skipping the Presidential Ballot

Stood up on Election Day: 15% of Americans age 18+ will not vote in November and 11% of those who do expect to vote may skip the Presidential ballot; Kennedy hurting Biden more than Trump. As the nation's political spotlight turns to the November general election, a...

Breaking Barriers of Political Division Political division in the United States has reached unprecedented levels in recent years, casting a long shadow over the nation's democratic fabric. This deep-seated polarization is characterized by stark ideological differences, creating...

Navigating the Climate Change Conversation

The “climate change” debate is one of the hottest issues in America, usually pitting one side against the other, with no room for common ground. The rising popularity of sustainability initiatives and advancements in energy technologies could cause further division, as there is a lot of disagreement when it comes to the climate conversation.

Meet Dee Allsop: Our Founding Partner + Co-CEO

If you really want to meet the heart and mind behind Heart+Mind — look no further than Dee! As one of our Founding Partners, Dee has been Heart+Mind since the beginning. We know we can look to him as our leader, our North Star, our standard…and we can depend on him as the guy who brings the homemade (full-size) trebuchet to the company picnic!

Americans Still Worried About Inflation, Jobs, and Economy

An overwhelming majority of Americans continue to believe the country is seriously off on the wrong track (68%), according to our latest national survey. Inflation continues to dominate the issue agenda for Americans, with 39% saying it is the most important problem facing the country, with second-tier issues jobs & economy at 9% and immigration at the southern border also at 9%.

3 Principles That Influence the Human Mind and Decisions Humans do not make make decisions based solely on logic. Our choices are shaped by a combination of emotions, habits, and other instinctual responses. To be successful in influencing the decisions of others, it is important to understand...

Republicans Missed an Opportunity in the 2022 Midterm Election

While votes are still being counted, the overall results of the 2022 midterm elections are clear: Democrat candidates outperformed expectations in the election.

Meet Ben Custer: Senior Solutions Consultant

Meet Ben Custer, one of Heart+Mind’s senior solution consultants! Ben has been with Heart+Mind since DATE. Read on to discover his current obsession, his opinion on pineapple pizza, and his secret trick.

Exploring the Midterm Elections Landscape: Rise of Federalism?

We might be facing a divided federal government over the next two years. Our nation has already felt strong societal and political division over the past few years, so what are the potential complications of this likely gridlock? It suggests we can expect very little progress from our federal government on critical issues — and this comes at a time when most Americans already feel dissatisfied with the job our federal government is doing today.

Leadership: Connecting on Common Ground

We are focused on the importance of leadership and human connections to better understand decision making, behavioral shifts, and choice. We’re researching how human connections are formed and how they are strengthened.

Let’s talk!

We look forward to working with you to answer your most important questions and solve your most pressing challenges.

Contact our Public Policy + Issues team:

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