by Heart+Mind | Jan 7, 2021
Case Study Medtronic REPUTATION MANAGEMENTHealthcare + Pharmaceuticals Building relationsips with healthcare professionals to support business goals. THE CHALLENGE Diabetes care is an immense market opportunity that continues to grow in importance. Though Medtronic is...
by Heart+Mind | Jan 7, 2021
Case Study Global Healthcare Brand REPUTATION MANAGEMENTConsumer Goods Re-establishing trust among one of the world’s largest healthcare + consumer packaged good companies. THE CHALLENGE Amid a market reality fraught with product recalls, and potential trust in...
by Heart+Mind | Jan 7, 2021
Case Study International Coffee Systems Brand CUSTOMER EXPERIENCEConsumer Goods Reimagining the B2B customer journey to power workplace coffee systems. THE CHALLENGE An opportunity existed for a leading international coffee and coffee systems brand to uncover and...
by Heart+Mind | Jan 6, 2021
Case Study Intermountain Health BRAND STRATEGYHealthcare + Pharmaceuticals Creating a ‘Community Health’ brand strategy to shift an industry paradigm from ‘healthcare’ to ‘health.’ THE CHALLENGE Intermountain Healthcare needed to...
by Heart+Mind | Jan 6, 2021
Case Study HealthTrust BRAND STRATEGYHealthcare + Pharmaceuticals Building a more cohesive, patient-focused clinical data narrative. THE CHALLENGE As the healthcare industry moves from a fee-for-service care model to patient-based care model, the packaging, and type,...
