by Heart+Mind | May 30, 2023 | Business, RoundTable Connections, Technology + Media
What’s possible with AI? If you read the news, you’ve seen the hype surrounding artificial intelligence — on one side, experts praise the endless possibilities, innovative technology, and ground-breaking ways to use it. On the other, experts warn against the dangers,...
by Heart+Mind | Apr 11, 2023 | Brand, Business, Our Thinking
Creating a strong brand connection with customers requires a well-thought-out plan. Companies must define why they exist and build a marketing strategy to communicate this purpose to their customers. This article explains how to create a successful brand...
by Heart+Mind | Mar 29, 2023 | Business, Our Thinking
Economic downturns and market uncertainty can impact both B2B and B2C businesses in various ways. To adapt and thrive, leaders from both sectors must develop strategies that address the unique challenges they face. In this post, we will explore key recommendations for...
by Heart+Mind | Mar 28, 2023 | Brand, Business, Our Thinking, Values
By Mike Dabadie “If you’re disappointed with the results you’re getting, it’s not because your expectations are too high. It’s because those expectations are not high enough to pull you forward. Don’t lower your expectations to meet your performance. Raise...
by Heart+Mind | Mar 27, 2023 | Brand, Business, Our Thinking
In order to have a successful brand, you need to have a set of core messages written down in a playbook. This clearly defines the brand’s aims and compass and may be used as a reference to ensure that all communications are on-brand. This article will walk...
by Heart+Mind | Mar 20, 2023 | Brand, Business, Our Thinking
You need to put more effort into your digital marketing strategy, especially SEO, so you don’t lose significant money. Search engine optimization is an effective way to increase website visibility and attract more qualified leads. It can help you rank higher on...
