by Heart+Mind | Jul 16, 2026 | Public Policy + Issues, Q+A
Erin Norman has been a Heart+Minder for several years, and last year we were excited to welcome her back to Heart+Mind (we love boomerangers) to head up our Public Policy + Issues Practice. We figure it’s high time to dig a little deeper into Erin’s heart...
by Heart+Mind | Jul 9, 2026 | Public Policy + Issues, Q+A
Charles Rickert is a welcome new face to the Heart+Mind family–he’s joining us a Senior Director of Client Partnerships on the Public Policy + Issues practice. We already know a little bit about Charles–he’s from the midwest and super smart–but we needed...
by Heart+Mind | May 6, 2026 | Agriculture, Brand, Consumer Goods, Webinars
KEY TAKEAWAYS Origin brand strategy works when it functions as a credibility engine, not just as a logo or information on a label. As specialty coffee moves into everyday settings, standards and approachability matter more than complexity....
by Heart+Mind | Apr 7, 2026 | Agriculture, Brand, Consumer Goods
By Carol Gstalder, SVP KEY TAKEAWAYS Origin branding shapes perception, value, and differentiation in increasingly competitive global markets. Integrating proof (quality, standards, certifications) with human relevance creates stronger market pull. Human stories and...
by Heart+Mind | Mar 9, 2026 | AI, News
KEY TAKEAWAYS Lightning Lab delivers fast, AI‑enhanced qualitative insights in just five business days, helping teams make informed decisions on compressed timelines. The solution accelerates the proven Illumination Lab methodology with faster recruiting, streamlined...
