by Heart+Mind | Jan 8, 2021
Case Study Las Vegas Convention and Visitors Authority CONSUMER INSIGHTSTravel + Tourism Ensuring an agile response from Las Vegas in a post-COVID-19 travel landscape. THE CHALLENGE As a tourist destination, Las Vegas was poised for record-setting visitation in 2020...
by Heart+Mind | Jan 7, 2021
Case Study Las Vegas Convention and Visitors Authority BRAND STRATEGYTravel + Tourism Ensuring Las Vegas’ relevancy and maximizing opportunities in a changing landscape. THE CHALLENGE The “What happens here, stays here” (WHHSH) campaign was generating high...
by Heart+Mind | Jan 7, 2021
Case Study Global Technology Brand CUSTOMER EXPERIENCETechnology Definining streaming success through immersive user research. THE CHALLENGE By 2019, the gaming industry had become fiercely competitive, with players having unprecedented choice. As streaming gaming...
by Heart+Mind | Jan 7, 2021
Case Study Global Beverage Company CUSTOMER EXPERIENCEConsumer Goods Creating personalized experiences through key moments to build stronger brand relationships. THE CHALLENGE Meeting the demands of Millennial and Gen Z customers has brought changes to the wine and...
by Heart+Mind | Jan 7, 2021
Case Study Energy Utility Company REPUTATION MANAGEMENT Energy Managing corporate reputation during and after a crisis. THE CHALLENGE The fallout after a major crisis left this energy utility company in a perpetual state of reacting. They aspired to take a more...
