by Heart+Mind | Nov 20, 2020 | Technology
By Maury Giles The 2020 pandemic has accelerated technology adoption and innovation in almost every facet of our personal and professional lives, creating a more comprehensive online reality. While not every new tech experience lives up to its promise, this dynamic...
by Heart+Mind | Nov 20, 2020 | COVID, Finance, Heart+Mind Pulse
As cases surge across the country, the public believes the likelihood of stay-at-home orders is high and nearly half support a nationwide four- to six-week lockdown to help stop the spread of coronavirus. Financial security is concerning for a majority of the...
by Heart+Mind | Nov 19, 2020 | Finance, Values
By Andrew Cober Blind Spots in Understanding Human Decision Making Business leaders, association heads and, yes, opinion researchers, were again confronted in 2020 with the stark reality that single quantitative metrics of attitudes and intended behaviors were...
by Heart+Mind | Nov 18, 2020 | Consumer Goods, Values
By Erin Norman Persuade by Reason, Motivate through emotion. This has been a key guiding principle of Heart+Mind Strategies message development since our founding in 2008. Reason and emotion are both critical components of...
by Heart+Mind | Nov 9, 2020 | Politics, Webinars
During Heart+Mind’s special Post-Election 2020 Edition of the biweekly RoundTable, panel experts discussed a key takeaways from 2020 Election such as: why are political polls sometimes wrong, which coalitions showed the largest shifts since 2016 and why, where...
