by Heart+Mind | Oct 29, 2024
Case Study Indiana Commission for Higher Education ISSUES + ADVOCACYEducation Understanding choice-making to reverse enrollment decline in Indiana. THE CHALLENGE Increasing enrollment in training and education after high school is a key pillar of the Indiana...
by Heart+Mind | Sep 12, 2024
Case Study Comcast CUSTOMER EXPERIENCETechnology Identifying the brand experience needed at key moments in customer onboarding. THE CHALLENGE Comcast sought insights to better understand the customer onboarding experience, to identify opportunity areas to better serve...
by Heart+Mind | Aug 21, 2024
Case Study CFP Board of Standards BRAND STRATEGYFinancial Services Repositioning the CFP brand with the consumer at the center. THE CHALLENGE CFP Board’s ratings on awareness and preference were declining and this caused concern about a lack of emotional brand...
by Heart+Mind | Jun 11, 2024
Case Study State Agriculture Association (Midwest) CONSUMER INSIGHTSAgriculture + Sustainability Attracting young people to jobs in agriculture. THE CHALLENGE The state’s agriculture industry is challenged with labor shortages and building a future talent...
by Heart+Mind | Jun 11, 2024
Case Study State Agriculture Associations (Midwest) REPUTATION MANAGEMENTAgriculture + Sustainability Helping agriculture producers proactively tell their story to their communities. THE CHALLENGE Three states’ agriculture industries were feeling increased pressure...