by Heart+Mind | Aug 2, 2022 | Consumer Goods, Finance, Values
By Whitney Donaldson Those with money to spend are key players in a heavily consumer-centric and consumption-driven society. When inflation throws a wrench in people’s expectations, and everyday routines and habits (especially buying), many are forced to rethink their...
by Heart+Mind | Nov 18, 2020 | Consumer Goods, Values
By Erin Norman Persuade by Reason, Motivate through emotion. This has been a key guiding principle of Heart+Mind Strategies message development since our founding in 2008. Reason and emotion are both critical components of...
