by Heart+Mind | Nov 18, 2020 | Consumer Goods, Values
By Erin Norman Persuade by Reason, Motivate through emotion. This has been a key guiding principle of Heart+Mind Strategies message development since our founding in 2008. Reason and emotion are both critical components of...
by Heart+Mind | Nov 9, 2020 | Politics, Webinars
During Heart+Mind’s special Post-Election 2020 Edition of the biweekly RoundTable, panel experts discussed a key takeaways from 2020 Election such as: why are political polls sometimes wrong, which coalitions showed the largest shifts since 2016 and why, where...
by Heart+Mind | Oct 26, 2020 | COVID, Values
By Katie Plocheck Hunt Over the last seven months, we have seen a shortage of many things, but discussion around the impact of COVID-19, both on our current day-to-day lives and on the changes the virus is projected to have long-term, has not been one of them. And...
by Heart+Mind | Oct 23, 2020 | Heart+Mind Pulse, Politics, Webinars
RoundTable Our latest RoundTable discussion (held October 22, 2020) welcomed back the WTOP News media insiders Mitchell Miller, Capitol Hill correspondent, and Joel Oxely and Craig Schwalb, leaders for WTOP News business including political and commercial advertising...
by Heart+Mind | Oct 9, 2020 | Business, COVID, Heart+Mind Pulse, Travel + Tourism, Webinars
RoundTable Discussion Our RoundTable discussion held October 8, 2020, shared the the key findings from our Pulse tracking data and implications for the election, followed by a discussion on the future of in-person business events. With so many organizations...