by Heart+Mind | Jun 24, 2025 | AI, Brand, Technology
Key Takeaways: AI Hype vs. Consumer Reality: Despite widespread AI adoption, only 33% of Americans feel optimistic about its future—highlighting a major disconnect between tech innovation and public sentiment. Trust Is the New Brand Currency: In the age of AI, trust...
by Heart+Mind | May 19, 2025 | Technology
In an era where everything from identity to commerce to healthcare is digital, data security is no longer just an IT concern. It is a brand issue. Heart+Mind Strategies recently ran an Omnibus study of 1,000 U.S. consumers revealing that anxiety around data security...
by Heart+Mind | Apr 25, 2025 | Business, Community Studies, Energy, Technology, Transportation
After several challenging years marked by inflation, supply chain disruptions, and cautious monetary policy, the U.S. manufacturing sector entered 2025 with renewed optimism. This momentum is fueled by easing inflation, stabilizing supply chains, and a strategic shift...
by Heart+Mind | Apr 11, 2025 | Consumer Goods, Technology
Tariffs are no longer a looming political talking point—they’re active policy. With President Trump back in office, sweeping new tariffs have already taken effect: a 10% universal tariff on imports from 185 countries, and rates as high as 125% —with potential...
by Heart+Mind | Apr 2, 2025 | AI, Technology
As of December 2024, nearly half of Fortune 1000 companies have fully embedded AI in their workflows, with a third integrating it directly into products and services. This marks a significant shift from proving AI’s value to scaling its implementation. As AI...
by Heart+Mind | Jan 30, 2025 | Technology
By Tracey Fisher In today’s hyper-competitive tech landscape, product marketing isn’t about shouting the loudest—it’s about speaking directly to customers’ most pressing needs. Yet many companies still rely on gut instinct and generic messaging...
